Articles from 2025

Why site visibility matters for an Account Manager.

Why I Still Make Time for Site Visits (Even Though I’m Not Running the Job)

As a Key Account Manager, I’m not the one coordinating subcontractors, reviewing drawings, or managing the build on a daily basis. That’s the job of our brilliant project delivery teams. But even though I’m not in the thick of the delivery, I still make it a point to visit live sites—and there’s a good reason for that.

It’s About Being Present, Not Just Involved

For me, site visits aren’t about stepping in to manage tasks—they’re about showing up for the client. When I walk a site, it’s a chance to check in, listen, and understand how things are going from their perspective. Sometimes that’s just a quick chat over a coffee, other times it’s walking the job and hearing what’s working and what’s not.

Being visible shows that the relationship doesn’t stop after the contract is signed. It reminds the client that they’re supported beyond project delivery—they’ve got someone who’s looking out for the bigger picture.

It Strengthens Communication

A lot of what I do is keeping the connection strong between our delivery teams and the client. That’s much easier when I’ve seen the site myself and had those informal conversations. It gives me context—so when something comes up in a call or email, I know what they’re referring to. It also helps keep the tone grounded and solutions-focused, rather than just transactional.

It Builds Confidence

Clients notice when you show up—not because they expect you to solve everything, but because it signals that their project matters. Being there, even occasionally, builds trust. It says, “I’m across this, I’m available, and I care about how things are going.”

And sometimes, just having a familiar face there helps keep things calm—especially if challenges arise. It can turn a potentially tense situation into a more constructive one.

Final Thought

I’m not on site to oversee the build—that’s not my role. But being there still matters. Because relationships aren’t built through reports—they’re built through conversations, consistency, and showing up when it counts.

So no, I don’t wear a hard hat every day—but I value the importance of being on site and donning it when it matters.

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